Key Responsibilities
- Develop, manage, and expand search arbitrage campaigns to drive performance and ROI.
- Research and identify promising verticals for campaign testing.
- Set up, monitor, and optimize media campaigns across platforms like Google Ads.
- Continuously analyze campaign performance metrics and make strategic adjustments.
- Identify growth opportunities and adapt strategies based on market trends.
- Collaborate on A/B testing methodologies for landing pages to enhance conversion rates.
- Craft compelling ad copy that resonates with the target audience and drives engagement.
Desired Skills and Experience
Digital Marketing, Google AdWords, Digital Advertising